MISSION STATEMENTredefy’s goal is to boldly defy stereotypes, embrace acceptance and tolerance, redefine our perspectives positively, and create an active community.

TL;DR: We are an organization by teenagers for teenagers seeking to empower schools/communities with resources/information to be more inclusive.

REDEFY CORP is an IRS approved 501(c)(3) tax-exempt charitable organization. Our Federal Tax ID Number is 82-2000890. 


Ziad Ahmed founded redefy before his freshman year in high school when he was just 14 years old. Ziad knew that he needed to do something about the injustices he saw all around him. He started redefy to initiate a positive change in the world, to fight the unawareness which he had been victim to, and to fight the ignorance which people will fall victim to who may not have the opportunity to properly defend themselves or understand that there are people who accept them and love them for exactly who they are. When we see the small micro aggressions all around us, we know that we need to make a change. There is injustice all around us, taking place every single day, and at redefy we wont stand for it. Every racial slur, every derogatory term, and every act of hate serves as a reminder for why we do what we do, and why we can never stop.


Redefy holds workshops for middle and lower schoolers, as well as community wide events and campaigns to raise awareness and understanding. We believe that much of the hate and discrimination that we see today spurs from ignorance, and we believe that through education we can show people how to be more accepting and understanding. We do workshops for such young students because we want the future of our nation to grow up more understanding and accepting, so we can help defeat ignorance in the long run. We hold events such as public conversations so that people can voice their opinions, and we can learn from each other’s experiences. We run community wide events such as photo campaigns so that our society can bond together over its mutual agreement to end hate and discrimination in our world. Redefy works with people to help educate them on the evil that stereotypes pose towards our society, and by doing so we are fighting to defeat ignorance, and creating a world where people are more aware and less tolerant of hate and discrimination.


Through social media, we spread messages of tolerance and breaking the stereotypes that have governed our lives for far too long. Together, we truly believe that redefy and its followers can unite to reach our goal of creating a judgement-free community. Through our website, we share and embrace the stories of those who have encountered stereotypes in their life, of which there are many. By doing so, we create an online community where people can read about others’ struggles and relate to them. By doing so, people can learn how to be more accepting of others, and how to truly make people feel loved for who they are, because people shouldn’t need to conform to any sort of status quo, but instead should feel free to be themselves. On our website, we also post articles about current events, the happenings of our organization, and moving narratives. Our hope is that through our content people become more aware about the reality of our world, and embrace in acceptance.


Redefy, an organization determined to defy seemingly unchangeable stereotypes, combined with the Internet, a powerful modern-day tool, is fostering a rebellion that is well under way. Redefy believes that we should no longer accept society the way that it is; we must rebel against stereotypes, rebel against the systematic categorization of individuals who have never, and who will never fit into one category. Though Redefy is primarily based in Princeton, NJ, we are fortunate enough to have a global following, which we will readily utilize in this rebellion. Since our inception in 2013, we have grown into an international team of over 200 students. Every year, we choose a different specific mission to tackle an aspect of injustice. We work to create campaigns, initiatives, and projects that truly address the problems plaguing our society today. Our work has been recognized by President Barack Obama, MTV, PBS, and other noteworthy parties. Human beings already have a natural instinct to rebel, to fight for their beliefs; if we channel that instinct towards a cause that will better our world, the outcome will be both beautiful and powerful.


Both the blessing and the curse of the United States is that it truly is the world’s melting pot, a coalition of peoples from anywhere and everywhere, each with their own beliefs and culture. While the diversity of this nation is beautiful, it also initiates a need among the inhabitants of the nation to systematically categorize people, in order to make their view of the world more black and white. This is what stereotyping does; it takes the beautiful hues of different races, ethnicities, religions, and cultures, and converts them to black and white, in which a person is defined entirely by the side that they have been placed on. Redefy is an organization that has decided to stand up in opposition to small-minded stereotyping such as this. The goal of the organization is to boldly defy stereotypes, embrace acceptance and tolerance, redefine our perspectives positively, and create an active community. We wish to communicate to the youth of our time, the future of this nation and the world, that we do not live in a black and white world. We cannot waste time subjecting others to preconceived notions based on misconceptions and ignorance. By replacing ignorance and judgement with the pursuit of knowledge and curiosity, we at Redefy hope to spark a wave of acceptance and tolerance.


Join our cause today! Click the here to find out how you can get involved: https://redefy.org/get-involved/

Please feel free to get in touch with us at contact.redefy@gmail.com.

This page was written by Nick Jain, Cierra Moore, and Ziad Ahmed